09 Apr Learn the Secrets of your Competitors Online
Posted at 15:15h
in Marketing
Our Captain, Tony Guarnaccia, had the pleasure speaking to a group of business owners and marketers in Newport on the topic of competitive intelligence and how they could learn how their competitors are driving results online. Big shout out to the Newport Interactive Marketers for having us for this great event.
Who are the Big Fish in your market? Competitive Intelligence gives you an edge by revealing the strategies that drive results for your competition!
We have included the slide deck from the presentation and included a link to a FREE gift at the end of this post.
Here are the topics we covered during the event:
- The Big Fish Results Intelligence Process (and best secrets)
- The tools he uses to get the job done
- Best practices
- Real Life
Competitive Intelligence helps you to:
- Forecast competitor moves
- Make better decisions
- Identify opportunities
- Learn from competitors
- Benchmark your business
The tools we use:
- SEMrush
- Google Trends
- Compete
- Google Keyword Planner
- Built With
- WaybackMachine
- Similar Web
- Archive.org
- Simply Measured
Competitive intelligence best practices:
- Always segment your data
- Look at trends
- Benchmark
- Filter
- Exclude Brand Keywords
- Create action