Search Engine Optimization (SEO) is the practice of improving and promoting a web site in order to increase the number of visitors the site receives from search engines. Search Engine Optimization isn’t just about “engines.” It’s about making your site better for people, too. When your website visitors are happy, search engines are happy as well.
“Big Fish has been our SEO consultant and we have seen fantastic results over time”
– Yanni Tzoumas, Wedding Style Magazine
Ranking at the top of the search engines can result in significant traffic increases for your website because the majority of the exposure and visitors go to the sites in the top positions
People associate brands with the keywords they appear and perceive that the companies listed at the top of Google are the most reputable companies
SEO has the best long-term ROI because it reaches people actively looking for your products and services and converts at a much higher rate than any other form of marketing
SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate. SearchEngineJournal.com, - Search Engine Journal
93% of online research starts with a search engine. Visibility is vital, so every brand needs a comprehensive strategy for optimizing their overall web presence - Brandpoint
70% of the links search users click on are organic and 75% of users never scroll past the first page of search results. - HubSpot
