Though Email Marketing has taken a backseat to more “modern” forms of digital promotion, it’s still an effective marketing tool. Despite the age of this technology, businesses still use email to connect with audiences, turn leads into sales and engage followers with promotions, news and...
One common goal of all marketers is to gain email addresses from web visitors. Unlike social media or search engines, which have a company standing between you and your visitor, email is a direct connection to the customer. Because of this, crafting emails that drive...
Want to increase traffic into your dealership this month to sell more cars and book more service appointments? Here's how you do it: Improve the conversion rate of your direct mail campaigns by 64% How does that work? More people are in the market for service appointments...
Are you making any of the seven deadly mistakes for email marketing? Email marketing is one of the best ways to keep your business at the forefront of your customers’ awareness, to get the word out about promotions and specials, and to continue forging the kind of relationship needed to build brand loyalty.