Facebook has come a long way since its debut in 2004, especially when it comes to the Facebook Advertising platform. Facebook has almost single-handedly turned paid social media marketing into a cornerstone of modern digital marketing tactics.
In the coming year, expect Facebook to continue evolving...
How robust of an online presence do you feel your business has at this point in time? Do you feel confident that if people were to search for your brand name and services that you would be amongst the top search results?